Friday, November 1, 2013



Halloween Horror 2013 
Get The Door, Chad - Creepy Uncle Sam

I find the clip above to be every interesting. There are several things being implied about the current issues with Obama Care. Negative advertising is a big part of campaigning during elections. But now we are seeing negative advertising against policies and laws passed while in office. 

How do we know that this is a negative advertisement, against Obama Care? Besides the snap shot I took from the clip (left) that says "Obama Care; Pay more, get less!" I come to this assumption that this is a negative advertisement by other things. The person that made this clip, made it seem like a horror movie. Represented through the darkness and the creepy music soundtrack. 

The Obama Care commercial that Chad can't get away from is very unattractive. The guy trying to sell Obama Care doesn't seem like a trust worthy person. A person in my class called him a sketchy used car salesmen type, and I would agree with that. Who would actually take this guys advice? 

Also Ted is standing in from of a green screen of random medical references that looks cheesy and unrealistic. It's insinuating that the government doesn't  care about our medical health, because they don't have any real life examples to show.

The target audience for this clip are young people. I come to this conclusion by the fact that Chad is a fairly young guy. But there are also things that stand out to support that besides Chad. There are references to Facebook, email, and cell phones. Things that have become very popular among the new technical generation. 
Ted added Chad's mom on Facebook.

Ted has Chad's cell number.
A line that sticks out to me in the clip is when Ted says "Come on Chad, even your mom likes me on Facebook."
He also knows his email address.



There is also an implied idea that the IRS is watching because Ted is standing in front of one  their buildings. Re-enforced through  Uncle Sam showing up at the door. It is trying to tell us that they know where we live and how to track us down. It screams YOU CANT HIDE FROM US!!

They are watching you!!

In the end Uncle Sam has all of Chad's candy and is watching his television. But where is Chad? The absence of Chad implies to me that the government got him. He has been locked away in some Obama Care policy wasteland. Poor Chad.







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